Tourism Statistic
Visitor Arrival by Nationality Jan - Apr 2018 (Preliminary)
| Country of Origin | Statistic Value |
|---|---|
Asia | 421,706 |
Oceania | 10,410 |
Europe | 25,007 |
North America | 9,733 |
India | 1,844 |
Pakistan | 490 |
Middle East | 477 |
Others | 3,726 |
Malaysia | 783,055 |
International Visitors' Profiles
Demographic Profiles of International Visitors (4th Quarter)
| Profile | 2017 |
|---|---|
| Age Group | 21 - 30 (34.8%) 31 - 40 (23.6%) 41 - 50 (13.9%) |
| Gender | Male (42.3%) Female (57.7%) |
| Purpose of Visit | Holiday (85.8%) MICE (3.8%) |
| Travel Arrangement | FIT (52.1%) Package Tour (28.9%) Mixture (19.0%) |
| Repeat Visitors | 10.9% First Visit (89.1%) |
| Occupation | Professional / Technical (36.4%) Student / Retired (25.9%) Management / Administration (13.6%) |
| Travel Accommodation | Hotel (78.9%) Backpackers (9.5%) Family / Friends Residence (3.0%) Service Apartment (2.2%) |
Compiled by Research Division for Sabah Tourism Board / Jan-December 2017 (Fourth Quarter YE December 2017)
Note:
1) Only Direct Arrivals by Air into Kota Kinabalu International Airport (KKIA) were taken into account.
2) The above data is based on International Visitor Profile Survey 2017.
3) Sample Size: 5,012
Statistic Archives
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Visitor Arrival 2017
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Visitor Arrival 2016
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Visitor Arrival 2015
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Visitor Arrival 2014
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Visitor Arrival 2013
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Visitor Arrival 2002 - 2012